If you’re planning on subscribing to Google’s AI subscription plans, then you might want to ready your wallet—the company has just announced that it’s updating its AI subscription tiers during this year’s Google I/O conference, and this includes changes to its most expensive premium plans, midrange subscriptions, and more. A lot of these are rolling out today, but what exactly can you expect?
For one, Google confirmed that it’s launching a new AI Ultra plan, which will go for $100 per month, and is tailored more for developers and creators, for example. For a hundred bucks, you’re getting a 5X higher usage limit than the Pro plan, integration with Gemini 3.5 Flash, and priority access to the Google Antigravity development platform; Google’s also throwing in up to 20TB of cloud storage and an individual YouTube Premium subscription.
Google is also slashing the price of its top-tier AI Ultra plan from $250 to $200 per month while maintaining the same features, which also includes a 20X higher usage limit than Pro. This also includes global access to Project Genie, an experimental world-building research prototype. Subscribers to the Ultra tiers will gain access to Google’s agent-based software, including the new Gemini Spark.
Additionally, the new Gemini Omni model is rolling out globally to AI Plus, Pro, and Ultra tiers, and comes with multimodal video creation and editing via the Gemini app and Google Flow. The Gemini 3.5 Flash model is likewise launching globally across these three tiers, and is designed for more advanced coding and complex tasks.
For productivity, Gmail’s AI Inbox will roll out from Ultra to AI Plus and Pro subscribers in the U.S. in addition to Daily Brief, an agent that combines Gmail, Calendar, and chat updates into a personalized daily action itinerary. Later this summer, AI Pro and Ultra subscribers will receive Google Pics—a new image creation and editing tool—along with expanded voice capabilities in Gmail, Docs, and Keep.
While YouTube Premium remains bundled with the Ultra tiers, paid AI Pro subscribers in select countries will soon receive a YouTube “Premium Lite” plan at no extra charge. That said, Health Premium and Home Premium benefits are now included in both AI Pro and Ultra tiers.
Finally, Google says that it’s now changing how it manages service availability by replacing daily prompt limits with a “compute-used” model. This system now factors in prompt complexity, chat length, and features used, and will refresh every five hours until a weekly limit is met. If a user hits their cap on the largest models, the system will shift them to faster, smaller models.
To complement this change, AI Pro and Ultra subscribers can now purchase pay-as-you-go top-up AI credits for Google Antigravity and Google Flow, with support for the Gemini app coming soon. Most of these subscription updates begin rolling out today.
